World Tour NYC’23

Event

World Tour NYC is an event that brings together IT leaders to explore the latest in integration and automation. Attendees have the chance to discover new product innovations, learn about AI’s impact across industries, and network with professionals.

I was responsible for defining the creative direction and designing the event space for the IT Exploratorium. In addition, I delivered a full suite of social ads to promote the event and engage with attendees online.

Creative Director: Pres Maxson, Wolfgang Strack

Art Director: Kat Kasper, Paul Kim

Designer: Leonardo Vitulli, Liza Gray, Nickole Liu

Copywriter: Beau McGlasson

Program Manager: Jolie Graber

Agency Partner: Sparks